LCRA, City of Brady award $3,000 grant to community resale store - LCRA - Energy, Water, Community LCRA, City of Brady award $3,000 grant to community resale store - LCRA - Energy, Water, Community

LCRA, City of Brady award $3,000 grant to community resale store

New signs at McCulloch Mercantile will bring attention to downtown store

May 28, 2020

BRADY, Texas – A $3,000 grant from the Lower Colorado River Authority and the City of Brady will help purchase needed signage for McCulloch Mercantile, a non-profit resale store that offers goods and services to residents of McCulloch County and the surrounding area.

Paired with matching funds of $715, the grant will enable the store in downtown Brady to erect an elevated pylon sign and a ground-level sign outside its building. The mercantile, which is operated by the non-profit McCulloch County Helping Hands, moved into the former county library building last November. The relocation has increased the scope of the store’s operations and its income, which is rolled back into the mercantile and Helping Hands charitable projects.

“We were thrilled to hear that we got the grant from LCRA,” said Ingrid McDonald, president of the Helping Hands board of directors. “These signs will tell everyone that we have a resale shop and that it benefits the community. It will put us on the map here.”

With the move into the former F.M. Richards Memorial Library building, the mercantile increased its available space from about 750 square feet to roughly 4,900. Before the start of the novel coronavirus pandemic, the store had added to its inventory as the number of donations and patrons jumped.

Christine Moseley, past president of the Helping Hands board, said the mercantile’s relocation “has allowed us to carry items we couldn’t before, such as furniture and baby furniture. The quality of the donations has gone up.”

The store is adjacent to the intersection of U.S. Highway 87 and U.S. Highway 377 in Brady.

“The pylon sign will be strategically placed so that when people are at that intersection, they will know there’s a thrift store in town,” Moseley said.

More sales at the mercantile would mean additional funds for Helping Hands services. Those include providing children with school supplies, offering financial assistance for rent and utilities, and various programs for seniors that range from help with filing a tax return to improving computer literacy.

“Funds are always needed, especially by non-profits, and to have LCRA support us in McCulloch County, I feel like it’s an honor,” Moseley said. “It’s not just the money, it’s the recognition of what we’re trying to do in McCulloch County for our residents in need.”

The community grant is one of 28 grants awarded recently through LCRA’s Community Development Partnership Program, which provides economic development and community assistance grants to cities, counties, volunteer fire departments, regional development councils and other nonprofit organizations in LCRA’s wholesale electric and water service areas. The program is part of LCRA’s effort to give back to the communities it serves. The City of Brady is one of LCRA’s wholesale electric customers and a partner in the grant program.

Applications for the next round of grants will be accepted July 1-31. More information is available at

About LCRA
The Lower Colorado River Authority serves customers and communities throughout Texas by managing the lower Colorado River; generating and transmitting electric power; providing a clean, reliable water supply; and offering outdoor adventures at more than 40 parks along the Colorado River from the Texas Hill Country to the Gulf Coast. LCRA and its employees are committed to fulfilling our mission to enhance the quality of life of the Texans we serve through water stewardship, energy and community service. LCRA was created by the Texas Legislature in 1934 and receives no state appropriations. For more information, visit

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